B-3: Balancing Mission-Driven Objectives with a Profit-Perspective

NAB – 1 Hour | Tuesday, June 4th. 1:45 PM – 2:45 PM

Session Description:

In the world of long-term care, the intersection between a mission-driven approach and a profit perspective is crucial for delivering quality care while ensuring sustainability. Balancing the commitment to providing exceptional care for residents while ensuring financial sustainability is a critical aspect of successful nursing home management. This presentation aims to explore the delicate balance between mission-driven goals and pragmatic financial considerations within the context of non-profit nursing homes. It will delve into the unique challenges faced by such institutions in maintaining their commitment to quality care while operating sustainably in a profit-conscious environment. Through data analysis, practical examples, and strategic insights, this session will provide a comprehensive understanding of how facilities can align their missions with financial viability without compromising their core values and quality care while remaining compliant with state and federal guidelines. This presentation aims to equip attendees with practical insights, strategies, and a holistic perspective on navigating the intersection of mission-driven objectives and profit-perspective in the context of non-profit nursing homes, fostering sustainability, and maximizing impact while staying true to their founding missions.

Learning Objectives:

Explain the importance of concurrently emphasizing a mission-driven care approach and a profit perspective in nursing home management.

Explore how a strong mission-driven culture positively impacts the quality of care provided in nursing homes.

Clarify how prioritizing the mission can result in enhanced resident satisfaction and better overall care standards.

Recommend strategies and best practices for financial sustainability, including fundraising, optimizing operational efficiency, and exploring alternative revenue streams.


Alicia Cantinieri, Senior Vice President of Clinical Policy and Education – Zimmet Healthcare Services Group, LLC

Alicia Cantinieri is Senior Vice President of Clinical Policy and Education at Zimmet Healthcare Services Group, LLC. With an extensive and dedicated career spanning over 27 years in long-term care, she has been a valued part of the firm for more than 13 years, during which time she has held various roles. Alicia is a nationally recognized expert and speaker in the field, specializing in the Resident Assessment Instrument (RAI), Minimum Data Set (MDS) process, clinical reimbursement, care planning, compliance, and quality initiatives. She is Certified in Healthcare Compliance (CHC). Alicia holds the prestigious AAPACN Resident Assessment Coordinator-Master Teacher (RAC-MT) designation. She has also achieved certifications as a Resident Assessment Coordinator Advanced (RAC-CTA), QAPI Certified Professional (QCP), and Director of Nursing (DNS-CT). Alicia’s academic accomplishments include an MBA from Louisiana State University Shreveport and a BS in Nursing from Wright State University. Her wealth of knowledge and experience continues to impact long-term care significantly.

Jay Gormley, Chief Investment Officer and COO, Advisory – Zimmet Healthcare Services Group, LLC 

Jay Gormley is the Chief Investment Officer and COO, Advisory of Zimmet Healthcare Services Group. He heads the transaction advisory division and manages the firm’s various equity positions.  Jay provides data driven advisory services to a number of different client types including providers, private equity firms, banks, technology startups, trade associations and non-profit organizations.